My Design

Here is my final net design which I produced as part of my Packaging project. The design was for the Boots brand Natural Collection. I decided to design a card box for the purpose of containing a Natural Collection Eyeshadow. The official design for this brand is very clean and minimal - but also very boring. I wanted to create a design the reflected the 'natural' part to the brand but one that prevented the product from being over looked when shelved. I think I have met this brief successful and feel it is very suited to the brands female target audience. This would be through both the colour pallet used and the feminine graphics. The curved shape of the net when constructed also relates to the female target audience.